Three stages of our service offering
01. Branding Strategy
We'll help you find your brand's identity and define its purpose.
- Discovery Call
- Remote Workshop
- Master Strategy
We’ll start with a Discovery Call to understand your brand or project needs. From there, we can set up a focused workshop to dig deeper and gather key information. With a clear direction in place, we’ll create and deliver a Master Strategy, complete with our guidelines and recommendations to help your brand move forward confidently.
02. Marketing Strategy
Discover who your target audience is and how they should be reached.
- Target Audience
- Define Offer
- Determine Goals
In short, the branding strategy defines the brand’s identity and purpose, while the marketing strategy uses that identity to connect with the target audience and achieve business goals. Both strategies should work together, with branding setting the foundation and marketing activating that foundation in a way that grows the brand.
03. Go-To-Market Strategy
How your company will introduce its product or service to the market.
- Marketing Roadmap
- Launch Timeline
- Metrics and Feedback Loop
In essence, the GTM strategy is a tactical plan to bring a product to market with maximum impact, aligning every step with the overarching brand and marketing strategy. It bridges the gap between product development and reaching the customer, ensuring that every aspect of the launch is optimized for success. After this stage, we’ll help you analyze results.
